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Itinerary builders · Editorial listing

Tern

Turn trip material into itinerary activities and draft personalised client content.

What it does

Tern combines agency operations with AI tools for itinerary creation, content import and drafting. AI Assist can parse pasted text, URLs and PDFs into itinerary activities; its AI chat also supports reviewed edits and communications.

Who it suits

Travel advisors who want AI assistance inside their CRM and trip workflow.

Integration and setup

The AI works with data inside Tern. Review imported activities before saving, and confirm plan usage allowances and agency permissions.

What to check before buying

  • Compare imported details with the original confirmation.
  • Check how usage limits affect busy booking periods.
  • Verify that changes and messages require approval.

Limitations and considerations

  • Monthly AI usage limits apply; some automation features are in a closed beta.
  • Imports do not automatically add travellers or reliably extract every booking reference.
Sources and editorial review

Vendor documentation reviewed . This is a researched overview, not a hands-on test or endorsement.

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